Hi, I'm Yvonne Zhang.

I am a senior product designer with 6 years of experience.
I’ve helped ship software, grow business, shape visions in various domains such as: Fintech apps, ecommerce, B2B and B2C SaaS apps, Sales website etc.

Based in NYC.

Previously @Toast, JOOR, Bizwise, Candidly.
I also like 🍵, 🎨, 🎞, 🎼, 🏋🏻‍♀️...

Growth design for Toast Capital

TOAST

2024

Surface Toast Capital loan offers in a way that improves discovery, drives engagement, and increases conversion without overwhelming customers.

See case study →

5pm-8pm

DAILY

Design Data Insights for Restaurant Owners

TOAST

2024

I led design on Toast food cost insights with accurate and insightful data. Empowering restaurants see the overview of restaurant spending health.

See case study →

5pm-8pm

DAILY

Redesign Fashion Retailer Shopping iOS App

JOOR

2022

Redesigning mobile App of a B2B e-commerce platform, that improve the buying workflow efficiency for retail users.

See case study →

5pm-8pm

DAILY

Streamline Fashion Buyers Workflow for Ordering

JOOR

2022

Creating an intuitive SaaS web workflow for fashion buyers informed by User insights and Testings, enhancing user satisfaction by 15%.

See case study →

5pm-8pm

DAILY

Design SMB Management

JOOR

2021

Designing a 0-to-1 SaaS dashboard for small business owners that improved engagement rate by 110%.

See case study →

5pm-8pm

DAILY

Works before 2020↓

#PRODUCT DESIGN

#REDESIGN

#MOBILE

Criterion Channel

Redesign Criterion Collection's film streaming service iOS App to be more competitive

See case study →

#DESIGN THINKING

#VISUAL

#WRITINGS

Futurefuel.io Writing

My takeaways and reflections from product design @Futurefuel.io

See writing →

ILLUSTRATION, VISUAL DESIGN

Illustrations

A bunch of my illustrations works here!

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